METRO’s Cruz On-Demand Service

Cruz On-Demand logo

Santa Cruz METRO has a new pilot transit service, Cruz On-Demand, throughout Santa Cruz County that lets you book trips on-demand.

 

Whether running a neighborhood errand or connecting to the nearest METRO Transit Center for longer journeys, a Cruz On-Demand vehicle will come to you when you schedule it for service to any address within METRO’s service area up to a maximum distance of three miles.

 

Reserve your trip through the Ecolane app or by calling (831) 425-4664. Cruz On-Demand fares are $4.00 for trips up to two miles and $6.00 for trips from two to three miles. Single rides can be paid for with cash onboard the vehicle (exact change required) or with the METRO Splash Pass mobile app. Customers need to purchase the appropriate fare as determined by the Ecolane app or by METRO Customer Service if booking by phone.

 

Cruz On-Demand is a shared ride experience on smaller vans operated by METRO’s trained ParaCruz operators. During this estimated yearlong pilot project, METRO will gather customer feedback and make adjustments to this service as needed to increase efficiency and streamline our on-demand transit service model.

 

How to Ride:

Schedule a ride. Download the Ecolane app on your mobile device or call METRO’s ParaCruz Customer Service at (831) 425-4664. Your pick-up location can be any address within METRO’s service area and drop-off locations can be anywhere within a three mile radius of your pick-up address. Trips can be booked up to 24 hours in advance. The scheduler will display the next available pick-up time or you can schedule a future trip for later in the day.

 

Get ready to ride. Be ready to board the Cruz On-Demand vehicle at any time during the “Ready Window”. The “Ready Window” begins ten minutes before your scheduled pick-up time. You can track your ride in real-time in the Ecolane app. When your vehicle arrives, meet your driver outside within 2 minutes.

 

Ride! Pay for your ride with the METRO Splash Pass app by purchasing the $4.00 or $6.00 fare calculated by Ecolane or with cash on board (exact change required). Like METRO’s fixed-route bus service, Cruz On-Demand is a shared-ride service. Expect stops along the way to pick up and drop off other customers before reaching your destination.

 

Service Area

The Cruz On-Demand service area extends 3/4s of a mile from any of METRO’s fixed bus routes, excluding Highway 17 and the UCSC campus.

 

FAQ

  1. Why on-demand transit?
    Public on-demand, or “microtransit,” is a form of demand response public transportation that has been rapidly growing in cities across the nation. Some have compared this type of service to “Uber Pool for the transit world.” The service allows users to request a same day ride via a smartphone app, online, or via the Customer Service call center to connect to destinations that may be off the fixed-route METRO network.
  2. How does Cruz On-Demand work?
    Cruz On-Demand is a rideshare service that uses dynamic scheduling and ride-matching to pick up riders along a flexible route. There is no fixed-route or schedule. There is also no advanced booking requirement, though wait times will vary based on demand. We recommend you book at least 30 minutes in advance to guarantee your trip. Rides will be shared with other Cruz On-Demand and ParaCruz customers.
  3. Where is Cruz On-Demand available?
    The Cruz On-Demand service area extends 3/4s of a mile from any METRO fixed-route bus route, excluding Highway 17 and the UCSC campus.
  4. Why are trips limited to 3 miles?
    Cruz On-Demand is intended for short neighborhood trips or to connect you to a Transit Center to transfer to a METRO fixed-route service for longer journeys. It is not meant to replace trips that could be served by METRO’s fixed-route bus system. Shorter trips also mean that more people will get to use the system.
  5. Why is Cruz On-Demand a pilot project?
    METRO, like many agencies use pilot programs when first launching a new service to perform preliminary studies in order to evaluate feasibility, cost, duration, and make improvements on performance prior to launching a full-scale project. METRO plans on doing just that over the next year with our Cruz On-Demand pilot and will continue to evaluate the program while it is in service.
  6. Why is UCSC excluded?
    Two reasons: The UCSC campus already benefits from very frequent fixed-route service and the demand on campus would be far too great for on-demand service. Cruz On-Demand is intended to supplement METRO’s fixed-route service in areas where service is less frequent and demand is not as great.
  7. Will Cruz On-Demand pick me up at my house?
    Yes! The service will pick-up you up at any address or bus stop in METRO’s service area and drop you off anywhere within a three miles radius of the pick-up address.
  8. How will I know my ride is here?
    Be ready to board the Cruz On-Demand vehicle at any time during the “Ready Window”. The “Ready Window” begins ten minutes before your scheduled pick-up time. You can track your ride in real-time in the Ecolane app. When your vehicle arrives, meet your driver outside within 2 minutes.
  9. How long are typical wait times?
    Wait times may vary, especially during high demand periods. Wait times can be as little as a few minutes to upwards of an hour.
  10. How much does it cost to ride?
    Cruz On-Demand fares are $4.00 for trips up to two miles and $6.00 for trips from two to three miles. Pricing will continue to be evaluated during the pilot period of Cruz On-Demand.
  11. How can I pay for my ride?
    Pay for your ride with the METRO Splash Pass app by purchasing the $4.00 or $6.00 fare calculated by Ecolane or with cash on board (exact change required).. Multi-day or multi-ride passes, GO Santa Cruz Passes, UCSC Student ID’s, and Cabrillo Student ID’s are not valid for this service.
  12. Who drives METRO Cruz On-Demand?
    Trained METRO ParaCruz drivers will be operating METRO’s Cruz On-Demand vehicles.
  13. How do I download and use Ecolane?
    Ecolane can be downloaded for the App Store or Google Play. For more information visit METRO's app page.
  14. How do I download and use the METRO Splash Pass?
    The METRO Splash Pass, METRO’s mobile ticketing app, can be downloaded from the App Store or Google Play. For additional information on the METRO Splash Pass visit METRO's app page. For step-by-step user instructions download the brochure. Once your Cruz On-Demand fare is purchased on the Splash Pass, show the ticket to the driver when boarding and driver will visually inspect the validity of the ticket.
  15. How can I request a ride without a smartphone?
    You can request a ride without a smartphone by calling METRO’s ParaCruz Customer Service at (831) 425-8600 between the hours of 8AM and 5PM, 7 days a week.
Santa Cruz METRO has a new pilot transit service, Cruz On-Demand, throughout Santa Cruz County that lets you book trips on-demand.